What people can do
- Search a location
- Choose a store or venue
- Open directions
- Visit where measurement is supported
Physical availability
Maps & Location
Help people find the nearest relevant place to buy, visit or experience the brand.
The problem it addresses
Interest can disappear when the next relevant location is difficult to find.
Connect the campaign with an agreed store, venue or dealer list and a simple location-to-directions journey.
What we can learn
Location searches, selected stores and Maps opens. Opening directions is an intent signal; visitation requires separate measurement.
Explore the evidence ladderWhat the brief needs
Validated locations, hours and availability information where relevant, destination behaviour and consent-aware location handling.
Scope, launch timing, market coverage and measurement are confirmed for the individual brief.